from SEED -
The Amazing Race
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Following from the earlier post, yet another attempt at raising awareness of the disappearance of languages and the urgent need to document, if not preserve, them - albeit appealing to a more populist base.

"[K. David] Harrison [who co-runs the Oregon-based Living Tongues Institute for Endangered Languages] says his goal is to 'assist small and underrepresented languages in crossing the digital divide.' Recording the languages and giving them a presence on the Internet helps maintain and grow the number of speakers, he says, and lends some 'prestige' to speaking a minority language."